Blogs

29 Creating a guarantee

What is a guarantee? A guarantee is an offer you make to your customers that reduces or takes away ...

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30 Knowing the three ways to grow a business

- Get new customers - Sell more to existing customers - Sell more often to existing customers To grow any business ...

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31 How to test and measure the return you get from marketing

If 50% of your marketing is working, which 50% is and which isn’t? What is testing and measuring? Testing and ...

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32 Choosing the best methods to market your business

What are the best methods? The best methods to market your business are those that enable you to target ...

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33 Being creative with your ideas

What does being creative mean? Being creative is all about your ability to come up with ways of doing ...

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34 Communicating with your existing customers

What is the communication system? A communication system is a planned series of activities that ensure that you keep ...

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35 Building trusting relationships

What is a trusting relationship? A trusting relationship is built when your customers feel connected with you as a ...

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